H-Commerce

TikTok affiliateKPI met

POIPOI + BUMIL

4.17M+combined views

Two brands in one window — a kids' snack and a granola bar for expectant mothers — carried by everyday lifestyle and mom-niche creators rather than a hard GMV target.

Executed by
HDA · an HDN unit
Period
October 2025
POIPOI + BUMIL — 1
POIPOI + BUMIL — 2
POIPOI + BUMIL — 3
2,075,235
POIPOI views · ER 1.8%
2,093,808
BUMIL views · ER 2.1%
300+
affiliators, 150 per brand

Deck slideHaluan Network — Case Studies · 8Transcribed from the group's credential deck and not independently verified; the platform exports behind each figure are being archived.

What this involves

Food & beverage

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The product, the market, the measure. A wrong fit is a faster answer than a proposal.

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